11/28/2023 0 Comments Business logo maker uk![]() Of course, you want to make sure that you (or your company) will own the rights of your own logo when your dealings with the designer are complete. This protects the designer in case you use the logo, but refuse to pay for their work. If you use a designer or an online logo generator to create your logo, then (unless there is an agreement in place to the contrary) they will normally be the copyright owner from the point of creation this is known as the ‘first owner of copyright’. This can potentially lead to complaints and even infringement claims even though both parties acted in good faith. Unless there are measures in place to prevent re-use, there is a possibility that someone else using such a service will already have a similar logo including some of the same elements used in your logo. You should therefore exercise some caution with these, as the nature of these tools (and your budget) means that your logo may be assembled from various pre-existing elements such as generic images, clip art, fonts, icons, etc. These may be fine for you, but, as with most things in life, you get what you pay for. If you search online, you will be bombarded with budget offerings, and even automated logo design tools. This can seem expensive, but remember this is an investment in your future, and the cost will reflect many hours of the designer’s creative effort (good logos are not easy). some logos break all the rules and are still great.Ī good graphics designer will charge many £100’s (or even £1000’s) for a logo brief, but will take the time to understand your business and tailor ideas to suit the market sector and appeal to your potential customers. If looking for inspiration, there are some clever logos at to get your creative juices flowing. Your logo should look good at a small size or large and ideally also work in monochrome and other colour combinations. Including imagery that reflects what your business does, or visually represents the name, can be used to add intrigue or humour this helps people to remember your business.įinally, it should not be overly complex. It should contain artistic and design elements that make it stand out from the crowd. Your logo should be distinctive and not just a generic word or phrase describing what you do. formal & professional, cute & quirky, etc. quality & bespoke, environmentally friendly, etc. What is unique about your business? What makes you different from your competitors? Do you deliver faster, specialise in a specific niche, etc.men, women, students, retired, pet owners, gamers, gardeners, corporate, other businesses, etc., and what appeals to them. Ask yourself questions about your business, for example: Try brainstorming ideas with friends or colleagues. Before you even start on a logo design you should take some time to really consider your business and understand what you want to convey.
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